Today email is the most pervasive application on the Internet, and all the various types of culprits point that over 70% of the worlds email is "Spam". This deficiency in the current email protocols enables con artists to steal email identity and blast unwanted email to users with little or no viable technology to stop these activities.

The lack of the reliable technology to authenticate the Sender is the main reason why we are losing the battle against unwanted email.

The cost and the time spent to identify and filter out unwanted email forces us to look for an alternative way to authenticate the Sender.

We believe that Simplicato Address Authentication provides a reliable way to authenticate the Sender using minimal resources and user intervention.